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Video Games The Eighth Art: A Reflection on Narratives, Immersion and Cultural Impact
A evolução dos videogames desde seus primórdios até os dias atuais coloca essa mÃdia no patamar das grandes expressões artÃsticas da...
Felipe Bello
Feb 244 min read
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The Importance of Product Design and Thinking Methodologies for Games
The development of electronic games has reached impressive levels of complexity and sophistication. However, the lack of dedicated design...
Felipe Bello
Feb 243 min read
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Marketing and Branding Gamification: How Strategies Based on Psychology, Game Design, and Consumer Experience Transform Brands
In today’s landscape, where consumers seek interactive and meaningful experiences, marketing and branding gamification stand out as...
Felipe Bello
Feb 2018 min read
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The Hype Cycle of Emerging Technologies: Innovation, Coolness, and Collective Delusion
The words "innovation" and "emerging technology" carry an almost irresistible allure. They evoke visions of a bright future filled with...
Felipe Bello
Feb 208 min read
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The Evolution of the Gaming Market: Triggers and Turning Points That Shaped the Industry
The gaming market is one of the most profitable and influential industries today, generating around $184.4 billion in 2022, according to...
Felipe Bello
Feb 203 min read
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Creating Transmedia Universes: The Virtual Influencer Revolution in Digital Storytelling
Transforme sua marca com personagens digitais e narrativas envolventes. Conecte-se de forma inovadora e emocional com seu público!
Felipe Bello
Oct 7, 202415 min read
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